The Boost VC Podcast

Ep. 84: Media in Crypto with Mike Dudas of The Block

Episode Summary

Mike Dudas is the founder and CEO of The Block, the most reliable source of information for all things crypto. The media startup aims to cut through the noise, making the blockchain and cryptoassets accessible by way of social engagement and discourse, market information and education. Prior to founding The Block, Mike worked in business development for Google, PayPal and Venmo, and he cofounded Button, Inc., the premiere partnerships platform for mobile commerce.

Episode Notes

The world of cryptocurrency is fascinating. It is also noisy. And if you are trying to learn more about digital currency or blockchain technology, it’s necessary to sift through a lot of misinformation to get to the good stuff. So, how do you know who to listen to in a space where everyone seems to be shouting from the rooftops? Is there a media outlet you can trust to deliver the truth in an otherwise LOUD ecosystem?
Mike Dudas is the founder and CEO of The Block, the most reliable source of information for all things crypto. The media startup aims to cut through the noise, making the blockchain and cryptoassets accessible by way of social engagement and discourse, market information and education. Prior to founding The Block, Mike worked in business development for Google, PayPal and Venmo, and he cofounded Button, Inc., the premiere partnerships platform for mobile commerce.
Today, Mike joins us to share his background in media and technology, discussing how to gain credibility in what he calls frontier tech—with or without business school credentials. He explains how The Block was born on Twitter and what it takes to build a media company in the modern era. Listen in for Mike’s insight on building a trusted brand and learn how he is working to amplify the best information, in an effort to influence what gets built in the blockchain space.

Topics Covered

Mike’s background in media and technology
Degree from Stanford (tech bug)
Google, PayPal and Venmo

How to gain credibility in frontier tech
Accomplishments, network
Publish thoughts online
Business school less important

Mike’s inspiration for The Block
Crypto research took months (misinformation)
Strength in amplifying ideas, attracting experts

Mike’s insight on building a trusted brand
Approachable, willing to experiment with topics
Diversity of perspectives

How The Block raised capital
Traditional venture startup
Variety of investors

What’s different about building a media company today
Reporters/journalists brands themselves
All writing consistent with mission of company
Reach people in channels where spend time

How The Block is working to empower citizen journalists
Desire to develop social element
Facilitate pseudonymous sources

Mike’s definition of success
Happy with accomplishments in all facets of life
Balance business, family and health

Connect with Mike

The Block https://www.theblockcrypto.com/

The Block on Twitter https://twitter.com/theblock__

The Block on Medium https://medium.com/the-block-crypto

The Block on LinkedIn https://www.linkedin.com/company/theblockcrypto/

Mike on LinkedIn https://www.linkedin.com/in/mdudas/

Mike on Twitter https://twitter.com/mdudas

Resources

Vitalik Buterin https://vitalik.ca/

Fred Wilson on AVC https://avc.com/author/fred8784/

Frank Chaparro’s Fidelity Article https://www.theblockcrypto.com/2018/10/15/fidelity-the-2-5-trillion-wall-street-giant-is-launching-a-brand-new-institutional-brokerage-and-custody-business-for-crypto/

Bakkt https://www.bakkt.com/index

ErisX https://erisx.com/

Skift https://skift.com/

The Infatuation https://www.theinfatuation.com/

theSkimm https://www.theskimm.com/

Sriram Krishnan https://sriramk.com/

Felix Salmon http://www.felixsalmon.com/

Taylor Lorenz https://www.theatlantic.com/author/taylor-lorenz/

Mike Isaac https://www.nytimes.com/by/mike-isaac

Lopp’s Resources Page https://lopp.net/bitcoin.html

Satoshi Nakamoto Institute https://nakamotoinstitute.org/

Connect with Boost VC

Boost VC Website https://www.boost.vc/

Boost VC on Facebook https://www.facebook.com/boostvc/

Boost VC on Twitter https://twitter.com/BoostVC